When you look at the VidaCeuticals Vida-K160 product you will notice within its design, beyond the standardized upper black wraparound band that highlights the VIDA logo, what you will also notice is the purple wraparound band with the square root K160 detailing the product, where with VidaCeuticals, all our products have a significance in each product’s bottom label colors and square root. 

Ketone Drink Mix

For instance, in the K160 Ketone Drink Mix, the color of the purple band signifies the highest level of ketosis as described on the ketogenic diet reagent strips for urinalysis measuring the ketone bodies. 

The square root of K160 identification, is identifying the K in Ketosis while the 160 identifies the strongest level of Ketone Bodies. 

Ketogenesis Identifiers 

K = Ketosis 

160 = Strongest level of Ketosis – 160/mg/dL – 16/mmol/L 

Purple = Color of strongest ketone bodies as shown in charts. 

Silver Color in Vida = Illustrates the science behind the products formulations. 

Each product is color coded to identify the product’s significance while also allowing to identify the VidaCeuticals Health Products brand from a distance when walking through the isles looking for the VidaCeuticals line of products i.e., Brand Recognition 

Also, each product square root is an identifier signifying the type of product supporting its science. 

We developed the color coding, the square root with the numbered values of each products while creating a brand look as to stand out amongst the rest, while highlighting and supporting the science behind out products. 

In closing, we have taken careful consideration when creating our brand look to ensure that we encapsulated the story behind the science of our brand, while also ensuring that we met the highest standard in nutraceuticals, supported by peer reviews, third party testing and/or earning the highest standards in government recognition, where we hope that you not only appreciate our pride in providing the gold standard in supplements but we also hope that you enjoy our products as part of your daily lives while striving to maintain a healthy lifestyle.